The Process of Pragmatic Resemantization and Pejoratization of Anthroponyms in Digital Discourse (Using The Example of The Name "Zaynab")
DOI:
https://doi.org/10.51699/cajlpc.v7i2.1472Keywords:
Anthroponym, Resemantization, Pejoratization, Digital Discourse, Phonetic Contamination, Youth Slang, Stigma, MemeticsAbstract
This article analyzes the process of pragmatic resemantization of anthroponyms in the digital communication environment. The name "Zaynab" was chosen as the object of the research, and its historical and cultural semantic weight and connotative shifts based on phonetic contamination in the discourse of modern youth subculture were studied. The study used discursive analysis, a pragmalinguistic approach, and the observation method. The results show that internet slang and memetic thinking also turn anthroponyms into a subcultural playground. However, the probability of complete stigmatization of names with a historical and religious semantic basis is low. The article conceptually substantiates the mechanisms of intergenerational semantic difference, phonetic contamination, and pejoratization.
References
E. Begmatov, The Meaning of Uzbek Names. Tashkent, Uzbekistan: Uzbekistan National Encyclopedia, 2010.
E. Begmatov, Uzbek Onomastics. Tashkent, Uzbekistan: Fan, 2013.
A. Qodiriy, Bygone Days. Tashkent, Uzbekistan: Sharq Publishing House, 2018.
G. Yule, Pragmatics. Oxford, UK: Oxford University Press.
D. Crystal, Language and the Internet. Cambridge, UK: Cambridge University Press.
T. van Dijk, Discourse and Power. New York, NY, USA: Palgrave Macmillan.
Sh. Butayev and A. Irisqulov, English-Uzbek Dictionary. Tashkent, Uzbekistan, 2008.
E. Begmatov and Y. Avlokulov, "Macro-scale of Uzbek onomastics," Uzbek Language and Literature, no. 5, pp. 33-39, 2007.
Y. I. Avlokulov, Linguistic study of onomastic units in the Uzbek language. Tashkent, Uzbekistan, 2012.
A. Nurmonov, Selected Works, vol. Tashkent, Uzbekistan: Akademnashr, 2012.
A. Otajonova, Khorezm ethnotoponyms and their lexical foundations. Tashkent, Uzbekistan, 1997.
Sh. Temirov, Linguistic study of oronyms of the Samarkand region. Samarkand, Uzbekistan, 2019.
A. Turobov, Analysis of Ethnooykonyms of the Samarkand Region. Tashkent, Uzbekistan, 1999.
"The study of onomastic units in Uzbek linguistics and their comparison with other Turkic languages," 2025.
"Pragmalinguistic aspects of compound nouns in English and Uzbek," Linguistics Journal, 2021.
